November 9th 2018
I am a London based, Swedish born creative director who became a photographer overnight. I had a camera which didn’t get much use and decided on a whim to bring it with me to the office one morning. I took it out for a walk at lunch and in a sense, I never returned. I’m shooting my way forward on an undetermined journey, navigating mainly by intuition and a strong feeling that the more I photograph the closer I get to something important.
Photography has for me become a form of meditation, on the world and the self. I’m drawn to moments of solitude and reflection and enjoy to play on the edge between fiction and reality.